Katie Hyzy’s Blog


Eco-Friendly Internship Update
October 28, 2008, 7:32 pm
Filed under: Uncategorized | Tags: , , , , , ,

The past several weeks have absolutely flown by. I am now finding myself well into my eco-friendly internship with Ingenex. Thus far, we have covered a wide variety of digital arenas. We’ve spent time learning about the consumer and business benefits of social networking sites, ways to promote yourself or your brand via profile management services, search engine optimization, the creation of content and experimenting with our own Google AdWords campaign. Of course, we can’t forget that many of these experiences were approached with a ‘green lens.’ That is to say, that each of these aspects of digital media offers a unique service to the consumer, while also boasting a lower impact means to an end. 

One thing that has become exceptionally clear to me during my time at Ingenex is that we are in the midst of a digital revolution. Simultaneously, our planet and its resources are becoming maxed-out. Now, more than ever, it is essential to be digitally and environmentally savvy in your business niche. I am seeing  just how relevant environmental issues are in the digital world. While this internship is still very much a learning experience for me, I am continually looking to connect these two worlds which were previously considered to be opposites. With a plethora of information at my fingertips, I plan on forging through this information superhighway to create my own green niche on the web. Check out my most recent Eco-Friendly Internship blog post more thoughts on this subject.

Until next time…

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Social Harbor: A Revolutionary Social Networking Service
October 6, 2008, 6:59 pm
Filed under: Digital Marketing Internship, Katie Hyzy, Social Networking, Uncategorized | Tags: , , , , , , ,

Recently, Ingenex Digital Marketing unveiled their newest product service, Social Harbor. Social Harbor is currently spearheaded by Summer 2008 Eco-Friendly Intern Grant Heitkamp. Social Harbor functions as a professional online management service that provides businesses and individuals with a credible and professional profile on the web. This service is unique and cutting edge; in today’s digital world, it has never been so important to be accurately represented. Many people find that they simply do not know how to or do not have time to utilize social networking tools such as Facebook, LinkedIn and AboutUs to benefit themselves or their organizations. Social Harbor relies on professionals to go in an create present clean and accurate information on these sites so that you can make the proper connections in the digital marketplace that ensure you long-term success as an individual and as an employee. 

Connections are everything these days. In our high-tech society, it is essential to maintain a level of digital literacy to avoid your competition leaving you in the dust. I know that social networking sites may seem overwhelming or just downright confusing to many people. Many people are turned off by the amount of time and effort it would take them to create an accurate online profile. Social Harbor is the service for those people. Whether you are a recent college graduate, or a lifelong marketing professional looking to make the transition to a digitally-savvy business model, Social Harbor can ensure that you can be found online for what you want to be found for.

Social Harbor also provides an unparalleled level of security and safety for your digital reputation. It is easy for anyone to join these social networking sites and post whatever they please about you or your business. Therefore, anyone interested in making new, legitimate connections via the digital realm should strongly consider utilizing Social Harbor’s services. It could be said that Social Harbor is just that; a safe place that harbors and nurtures the way that your are perceived in social-digital world.

There is no doubt that online social networking sites have revolutionized the way that we interact on a daily basis. However, these tools can be far more than the latest way to interact with your friends (although, personally I find myself doing this on the daily…) When utilized in a clean and professional manner, these sites can help you meet connections and build powerful social networks than can help you get a job, excel at that job and just generally serve as the gateway to many possibilities. Social Harbor is unique in that there is no other service like it currently available to help professionals enter the digital sphere with such vigor and credibility. Social Harbor is revolutionizing social networking to encompass a wide variety of professional benefits for people in all stages of their careers.

So until next time…

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